What's inside the free guide.
How to measure correctly
The one measurement that matters most, where to start and where to finish, and the common mistake that throws everything off.
Size chart with example breeds
Nine sizes from XXS through to G, with back length in centimetres and the breed types typically suited to each — toy through to giant.
Body shape fit tips
Why two dogs of the same breed can need different sizes, and what to consider for stocky, slim, thick-coated, or fine-framed dogs.
Size chart with example breeds
The four most common errors dog owners make when choosing a coat size — and how to avoid every one of them.
A look inside the size chart
Nine sizes. Real measurements. Example breeds for every shape and size of dog.
Three steps to the right size
Each step takes a minute or two — and once you've done it once, you'll never guess again.
Measure along the spine
Start at the base of the neck and finish at the base of the tail. This single number is what every size chart is built around.
Match to the size chart
Nine sizes from XXS to G, with example breeds and back-length ranges in centimetres for every shape of dog.
Check the body shape fit
Stocky, slim, deep-chested or fine-framed — a few extra checks that mean the coat actually sits right on your dog.
Most sizing errors come down to this.
The most common mistake is choosing a size based on breed name alone - without ever getting the tape measure out. Size charts like ours are based on back length (measured along the spine from the base of the neck to the start of the tail), not breed.
A Staffy and a Greyhound might both be described as "medium dogs" - but they'll need completely different coats.
Our free guide covers the four most common sizing mistakes and exactly how to avoid them.
Download the free guide →
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